Radio travels well, even at the holidays

If you’ve read any of my earlier blog entries, you know I’m a big fan of radio, and an even bigger believer in what it can do for business. Any business really. So as I traveled this past holiday weekend, I made a conscious effort to pay attention to how and when I was using it. As it turns out, I really do like radio.
My plans took me from Philadelphia to the Boston area and back again, a round trip of about 800 miles or 15 hours with holiday traffic. I own an MP3 player and about 1,500 CDs but only had a handful in the car. I can normally find great radio as I travel, with only an occasional area where I can’t locate a format that I’m in the mood for. And that’s exactly what happened for the entire trip, in both directions. Not once did I have to dig through my center console to find a CD; radio was always there, just a scan up or down the dial.
A special thanks goes out to the following stations (listed in geographic order from Philadelphia to Boston), for claiming large chunks of time and making horrible traffic (especially in New Jersey) seem almost bearable:

To all the staff that worked over the weekend, keep up the good work and know that your efforts helped at least one radio fan stay in his lane. If you’re reading this and you have a story about radio, please send me a message or leave a comment and share your experience. If I get any really good ones, I’ll share them in the future.

One thought on “Radio travels well, even at the holidays

  1. Nice article. I am still learning from your site how to target the message and keep it interesting. Sorry your trip home was so long. Have a great New Year.

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